The Bottle Facts

We all know the bottle but most of us probably do not know much about the brand. We have seen the unique bottle shape, the sexy and iconic red wax playfully dripping down the neck of the bottle like a silk dress on a woman's body. The bottle design and the careful marketing of this product probably drew a lot of bourbon drinkers into it more than anything else about the bourbon or the bottle facts.  I first bought a bottle of Maker's Mark as a "treat" for myself. It looked classy at a fairly decent price so I purchased it as a way to expand my palate to more "high-end" bourbons. I know many people who purchased their first bottle of Maker's for the same reason. It seemed like a sensible upgrade from the bottom shelves. This image that the brand carefully cultivated makes this bourbon important to bourbon's popularity today. How Maker's Mark made its mark.  The brand was started when T. William "Bill" Samuels Sr. purchase

Any person new to whiskey going into a liquor store will be drawn to Jack Daniels. This brand is one of the most recognizable bottle on the shelf due to the massive marketing campaign behind it. Jack Daniels is the biggest selling American whiskey in the world by a huge margin. The popularity and availability of Jack Daniels all over the world also makes it the most likely first American whiskey people try. It was my first whiskey when I was mixing it with Coke. Sales volume alone makes Jack Daniels special in a sense that it has introduced millions of people into the world of whiskey. I know a lot of whiskey geeks look down on Jack Daniels but there is no denying the importance of this brand to whiskey as a whole. This is why my first post will be about the all time favourite Jack Daniels Old No. 7. Jack's History According to the bottle, Jack Daniels is made with quality & craftsmanship since 1866. Jack Daniels distillery was stablished during that year by a guy name